© 2010 James Patrick Gibson

Trucks, Keep Off the Sidewalk

Another great SoHo find.

Condensed all caps, with the “the” and “of the” taking the classic upwards bend. It’s such a great example of old simple New York Type.

Note: I’m working on the redesign of the blog right now, and much older typography such as the example above has been a pretty huge reference for me. I’ve become a huge fan of white condensed, all caps sans on black. The new logo for the site may take a pretty large reference from this classic style. Stay tuned.

14 May This entry was written by James Patrick Gibson, posted on May 14, 2010 at 1:30 pm, filed under Buildings. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Both comments and trackbacks are currently closed. View EXIF Data

2 Comments

  1. Danelle
    Posted May 14, 2010 at 1:51 pm | #

    lovely! this reminds me of the font WPA Gothic. you should have a gander at it. i’m excited to see the redesign!

  2. James Patrick Gibson
    Posted May 14, 2010 at 2:03 pm | #

    Check out this great little Flickr pool. Just googled WPA Gothic, and got that: http://www.flickr.com/search/?q=signpaintersgothic&w=all

    I think WPA is a little more smooth around the corners, and rounds off on the top edges, but it’s inline with what I was thinking. Great find!